Items where Author is "Kamariyah, Siti"

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Thesis

Kamariyah, Siti (2020) PENGARUH BRAND IMAGE, VARIETY SEEKING DAN BRAND AMBASSADOR TERHADAP PERPINDAHAN MEREK (BRAND SWITCHING) DARI MEREK SHAMPO LAIN YANG BERALIH KE MEREK SHAMPO PANTENE (Studi pada Mahasiswa STIE Putra Bangsa Kebumen). Other thesis, Universitas Putra Bangsa.

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